Home » We can no longer afford…

We can no longer afford…

We can no longer afford to be seduced by promises!

Blog English 05052020

Dear friends and customers, it is time to return to develop measurably better products and services again!

As a chemistry student, I was fascinated by “futurology”. It was regarded as a science that enables people to anticipate and calculate in advance how crises develop in society, industry, and on a global level. Then, in 1974, I wondered why no one had foreseen the emerging oil crisis and its effects. I realized that we cannot predict what will happen in the future.

We can no longer afford…

We must become makers of the future. Don’t waste your time in political, societal, religious, racial, etc arguments and fights. Create new and genuine products and services that are sustainable, affordable, carbon-neutral, are part of the circular economy, improve the quality and standard of living for the global society.


My interests changed. Much has been said about globalization and unstable economies. The global economy is like Mikado, the pick-up-stick game. People move sticks everywhere to win the game. I wanted to know who these players are and what kind of people are driving us in and out of crises? It became clear to me that all the systems we built on duality (good/bad) was driven on competition and fighting against each other. Everyone is participating in the Mikado game because everyone wants to have a more successful life and believes to have the best strategy. It became clear that 99% of all crises were man-made. We did not have a way out of this duality capsule – away into a new unique world. Suddenly I found Eduard de Bono the inventor of lateral thinking. He showed me how we as entrepreneurs can use creativity to create a better and unique world.

With the abolition of the gold standard by Nixon in 1972, attitudes to money also changed in the economy based on duality. The product that financiers are interested in is money. Money is a neutral currency with which one can exchange everything. It makes more sense for them to make money with money instead of products and services. They promised potential investors to quickly multiply their money with the monopoly machine called the stock exchange. However, investors had to bear the risks themselves. Oddly enough, they had no objection.

The exchange system is based on competition and accelerated turnover. For banks to grow, they must show their governments that they are collecting more and more new money. With increasing volume, the power of money increases and the risk decreases. For large investors, capital gains were faster than GDP growth. The rich got richer. This attracts more players and creates more competition, irrationality, and uncontrollability in the system. The bubble grows until it bursts. The crises in 2001 and 2008 destroyed trillions of dollars each time and no one was responsible for the damage.

In every crisis, economic activity slows down and unemployment increases. Government officials take over economic management. Some better-organized governments have learned a lesson in difficult times and accumulated funds to finance the next crises. Others must find third parties to lend them money, and in some countries, everyone is responsible for their own future.

In times of crisis, when governments distribute funds, they consult a handful of selected specialists in research organizations and universities as advisors. Suddenly, only a few people, often with political prejudices, are responsible for keeping the economy alive. The likelihood that wrong decisions are made is high. The officials suddenly become powerful distributors of money. To avoid intervention by citizens, they isolate themselves and govern from a “decision center”.

In a crisis, many entrepreneurs recognize that now is the best time to open new business opportunities. They quickly develop new business models and new products. Countries like Japan and the United States have strong SME cultures. The governments support such starter companies with special programs. The media provide information about the growth dynamics and help to make these doer companies internationally known. Entrepreneurs everywhere start to invest in machines and new employees to grow quickly. Trust awakens and suddenly the global economy is on the move again.

After 2010, to heal their financial losses from the 2008 crisis, large hedge funds started investing in lucrative industries such as the healthcare and life sciences sectors. Both sectors have huge growth potential and abilities to create real wealth by developing outstanding new products, therapies, and diagnostics. This leads to a healthier society, a higher standard of living, and prosperity.

Unfortunately, the invading financiers did not pursue any product expansion strategies. They started to simplify products, to automate processes, and to cut costs. They wanted to quickly increase the profitability of their investments through acceleration. Investments in expanding the skills of young people have been discontinued. Many young people conduct basic research at universities and enter the industry as highly focused specialists. The industry is under pressure to launch new products faster. This requires team-oriented people with a broader focus and diverse skills. In many departments, procedures have been simplified and the specialists replaced by cheap routine work. Then the hedge funds partnered with large digital companies to invest in AI technologies that reduce the needs of thinking people. Finally, many production processes and services have been outsourced to low-cost countries.

Then came the COVID19 crisis. We suddenly discovered that there are enormous shortcomings in the health and life sciences. Suddenly, the supply chains for medicines and medical technology no longer work reliably and delivery bottlenecks become a reality.

Money that should have been invested in creating new and better products, services, jobs, and industries was used to make money with money.

Suddenly, the broad global population realized that in recent years, poor casual workers have thanks to low wages overheated our consumption behavior in the West with cheap products. But now they are forgotten and must see how they can survive this crisis. There are also many poorly paid nurses in Europe. They work long hours in highly improvised and dangerous conditions to save lives. Many viruses and pandemic specialists around the world are now quickly trying to develop new solutions (diagnosis, vaccine development, virus neutralization on surfaces, disinfection, better functioning masks, etc.).

In the past three to five years, large companies have saved a lot and slowed down technological progress and development. Many chromatographers no longer know where their future lies.

Chromatography is a young and very important field in the health and life sciences sector. Progress in the life sciences is not possible without dynamic and creative chromatography.

We appeal to all professional chromatographers to wake up and use their knowledge and innovative ability to create new and valuable applications and technologies. We can no longer afford to be seduced by empty promises!

Don’t be part of the divide and rule game – you will be the loser! We can no longer afford to be the losers.
Let’s start working together! We can all create new wealth and distribute it among the participants.

The chromatography shop will coordinate this project and work with experienced manufacturers and partners.

Dear practicing Chromatograph, please send your name, address, email address, telephone number, and a brief description of your activities via email or contact form at www.chromatographyshop.com.

I will send you an access code to the confidential discussion room.


Willi Glettig, co-owner of Chromatographyshop.com


Leave a Reply

Your email address will not be published. Required fields are marked *